May 4, 2022 (Edina, MN) – da Beauty League, a summer hockey league featuring dozens of NHL and collegiate players in Minnesota, and leading sports streaming service, FloSports, today announced a multi-year live streaming partnership that will bring all league games to FloSports’ dedicated hockey platform, FloHockey, starting this summer.
Through the partnership, da Beauty League and FloSports will deliver high-quality, creative production of the league’s brand of exciting summer hockey and original content to fans worldwide. The regular season kicks off on Wednesday, July 13, 2022, and runs through Wednesday, August 24, 2022, culminating in the John Scott Championship Game.
da Beauty League brings even more live hockey programming to FloSports that already includes professional, collegiate, and junior hockey from the ECHL, CCHA, Atlantic Hockey, USHL, CJHL, NAHL and more. With its companion hockey platform, HockeyTV, FloSports delivers over 45,000 games to hockey fans annually making it the largest live hockey streaming service in the world.
“FloSports is dedicated to building the world’s leading destination for hockey fans,” said Chris Hickey, FloSports’ Director, Global Rights Acquisition. “With a roster that includes top-tier NHL talent, a completely unique summer hockey competition and wildly dedicated fans, we are thrilled to partner with da Beauty League to bring this one-of-a-kind series to fans worldwide.”
“da Beauty League has been committed to bringing premier summer hockey to fans in July and August and partnering up with a platform like FloSports is going to help bring our beauties to the homes of thousands of more fans every summer,” said Ben Hankinson, Co-Founder of da Beauty League. “We are excited to partner with FloSports and bring the streaming of da Beauty League to another level over the next few years.”
Da NHL Stars and Premier Amateurs
The six Beauty League teams are led by NHL players including Brock Boeser, Jake Guentzel, Nick Bjugstad, James van Riemsdyk, Derek Stepan, and Alex Goligoski. Additionally, these teams are stacked with dozens of other NHL Players and NCAA DI hockey players. All teams compete to win the coveted John Scott Cup.
Da Charities
A key element of the league is its continued commitment to serve the community having donated over $200k to these charities over the past few years:
- United Heroes League, an organization that seeks to keep military kids healthy and active through sports while their parents are serving the nation
- Shine A Ligh7, a foundation focused on improving the quality of life for youth by distributing funds to non-profit organizations who share the mission in improving the lives of children while promoting their social, emotional, and behavioral health
- Hendrickson Foundation, a foundation seeking to enrich the lives of individuals with disabilities, and their families, through the game of hockey
- Herb Brooks Foundation, a foundation focusing on introducing, providing, and maintaining a variety of hockey-related opportunities at no cost for the youth – while growing the game
About FloSports
Founded in 2006, FloSports is a subscription video streaming service dedicated to sports, offering live and on-demand access to hundreds of thousands of competition events across 25+ vertical sport categories in the US and abroad. FloSports’ vision is to give underserved sports the love they deserve. With a growing library of more than 300,000 hours of premium content including news, expert commentary, films, documentaries and more, FloSports has established itself as an innovator and leader in sports streaming. Finally, your sport has a home. For more information, please visit: flosports.tv.
About da Beauty League
Originally founded in 2015, da Beauty League wanted to bring beauties together and grow the sport of hockey. To do this the league hosts games with some of the best NHL players at Braemar Arena in Edina, Minnesota and at the end of the season donates the money to a few hockey nonprofits.
da Beauty League fans are families, die-hard hockey fans, and people that just want to have fun in the summer. People come to see the games, get autographs, and just hang out. There is also a very select group of people that come for the coffee at Braemar – apparently, it’s pretty good coffee.
